Content Strategy/Production
POWER FRANCHISE HO18
PARTNERED with the North America Digital Brand team to develop HO18 Footwear IDENTITIES and built a performance marketing testing matrix.
9 FRANCHISE’s
33 Sku’s
5 DAYS ON SET
4 Set Builds
5 Weeks from Pre-pro to Asset Delivery
NIKE: POWER FRANCHISE FA18
PARTNERED with the North America Digital Brand team to develop footwear Franchise Identities to INCREASE PERFORMANCE across muti platform usage.
7 FRANCHISE’s
31 Sku’s
3 DAYS SET
2 Set Builds
14 days from Pre-pro to Asset Delivery
NIKE: POWER FRANCHISE SU18
WORKED WITH Nike Direct and Global Brand Design teams on the development of campaign ideas and concepts in support of THE SU18 Nike Free FRANCHISE. ensureD Nike creative teams are capturing the content needed to fuel Nike Direct’s “Always On” offense.
CONTENT LIVED ON @NIKE, NIKE.COM AND NIKE+.
NIKE: N7 SU18 SEASONAL CAMPAIGN
Worked with the NA Equality team to develop creative concepts, define platform strategy and execute creative production to support the N7 SU18 Social Campaign Launch.
All assets lived on Nike.com, Nike App, Instagram, Twitter, Facebook and Retail Partner Home PageS.
EQUALITY ESPY’S
SPOT
PROMPTED ATHLETES AND INFLUENCERS TO ADDRESS TO THE IMPORTANCE OF EQUALITY ON AND OFF THE COURT. ALL CONTENT WAS COMPILED INTO AN EDIT THAT WAS SHARED AT THE ESPY AWARDS AND ON NIKE OWNED SOCIAL CHANNELS.
NIKE: N7 FA17 SEASONAL CAMAPIGN
Worked with the NA Purpose Marketing team to develop creative concepts, define platform strategy and execute creative production to support the N7 FA17 Social Campaign Launch.
assets distributed on Nike.com, Nike App, Instagram, Twitter, Facebook and Retail Partner Home Pages.
